Epson meets the needs of businesses in today’s environment

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Versatile point of sale solutions, graphic sign printers and digital signage projectors can provide simple and affordable ways to meet business needs

LOS ALAMITOS, California – April 26, 2021 – As businesses continue to face unprecedented challenges in today’s environment, many are turning to technology solutions to help address social distancing and messaging issues related to customer safety. Whether creating personalized labels and receipts, printing disposable signs and menus, or projecting dynamic displays and videos for safety-related messages, Epson’s versatile solutions have enabled for businesses to face challenges head-on and overcome obstacles to thrive in today’s marketplace.

“As businesses continue to look for additional ways to generate revenue while adhering to security protocols, new innovations are being used in different places, playing an important role in bringing the hospitality and hospitality industries back to normal. retail, ”said Sean Gunduz, Product Manager. marketing, POS Business Solutions, Epson America. “At Epson, we want to make it as easy as possible for businesses to meet the challenges of today’s environment by providing them with a diverse set of solutions designed to deliver exceptional reliability and quality that businesses can count on today. and well in the future.

With versatile solutions that make it easier for businesses in today’s environment, Epson offers the following guidance for a variety of unique business applications:

  • Integrate single-use printing: In 2020, many businesses had to switch to e-commerce for the first time without a solid strategy, and those that already had an online presence were not ready for the influx of delivery orders, either in-store or in-store. Businesses can help improve order accuracy by printing linerless labels using a printer like Epson’s fast and efficient TM-L90II LFC Thermal Label Printer, which can also be used for printing receipts for drive-through and curbside pickup items. Additionally, businesses that now interact primarily with their customers online have lost the face-to-face touchpoints they relied on to build relationships and retain customers. Adding a personalized touch to the packaging can make a great impression and printing high quality, durable and customizable color labels is easy with a printer like the Epson ColorWorks® C3500. And restaurants can integrate single-use menus and low-budget marketing materials with a printer like the Epson. Labor® Pro WF-C579R which delivers high productivity color printing in-house.
  • Create signage to communicate important messages: From social distancing posters, closed section signage, handwashing reminders and temperature control information, to ground graphics to direct the flow of traffic. or guide social distance, signage helps businesses tell an important story. A large format printer like the Epson SureColor® T3270 can help businesses create on-demand signs and posters to keep employees and customers safe.
  • Improve the customer experience with digital signage: Businesses looking to create engaging and compelling in-store experiences can add a layer of content to almost anything that uses digital signage. From projecting glass to communicating store information and marketing materials from afar to dynamic guidance to increase operational efficiency and implement in-store security measures, businesses can create experiences. unique to elevate their brand. Take advantage of a digital signage laser projector, businesses can transform their space into a memorable destination through visual merchandising using QR codes to highlight relevant product information for an enhanced customer experience.

To learn more about how Epson’s versatile solutions make it easy in today’s environment, visit: https://epson.com/labels-receipts-sign age-displays-solutions.

About Epson
Epson is a global technology leader dedicated to co-creating sustainability and enriching communities by leveraging its efficient, compact and precision technologies and digital technologies to connect people, things and information. The company is focused on solving societal problems through innovations in home and office printing, commercial and industrial printing, manufacturing, visual and lifestyle. Epson will go carbon negative and eliminate the use of exhaustible underground resources such as oil and metal by 2050.

Led by the Japanese company Seiko Epson Corporation, the global Epson group generates annual sales of around 1 trillion yen. global.epson.com/

Epson America, Inc., based in Los Alamitos, California, is Epson’s regional headquarters for the United States, Canada, and Latin America. To learn more about Epson, please visit: epson.com. You can also connect to Epson America on Facebook (facebook.com/Epson), Twitter (twitter.com/EpsonAmerica), Youtube (youtube.com/epsonamerica), and Instagram (instagram.com/EpsonAmerica).

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EPSON, ColorWorks, SureColor, and WorkForce are registered trademarks and EPSON Exceed Your Vision is a registered logo of Seiko Epson Corporation. All other trademarks and / or registered trademarks are the property of their respective owners. Epson disclaims all rights in these marks. Copyright 2021 Epson America, Inc.

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